 Adobe has more than usual riding on CS6, the latest version of its Creative Suite package for production and post. CS5.5 launched at NAB last year just as Final Cut Pro X was landing with a thud among users who didn't care for the radically rethought interface and slimmed-down feature set. Adobe's Premiere Pro NLE already had some momentum, thanks to broad native format support on the timeline and a substantial performance boost through NVIDIA GPU acceleration, and the company enjoyed a surge of
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 At one minute past midnight EST, Adobe published details about their new version of Premiere Pro CS6. We had the pleasure of a sneak peek a few weeks ago.
Why should an FCP based website look at a rival NLE? It is clear that FCPX isn't to everybody's liking and there are customers who have hundreds of FCP7 projects that need updating and won't survive the current transfer tools available. Adobe are clearly going after the editors and post houses that don't want to make the transition to X
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 For a limited time only, Avid Media Composer & Apple Final Cut Pro Owners can step-up to Avid's professional editing & finishing software at the lowest price ever!
At last year's NAB show Avid launched a special Media Composer Crossgrade program for Final Cut Pro editors to come back to Avid for just $995. That program was a huge success! Now Avid is upping the ante and going all in by making the same offer to Avid Symphony 6! Yes, that's right, FCP editors may now crossgrade to Avid Symphony
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 Steve Jobs was the greatest product innovator in the last couple of centuries, and his passing saddened me significantly. My appreciation goes back to his storied commencement address at Stanford University, which revealed him to be a deep and thoughtful man. I stand in awe of his incredible string of product successes, including the original Mac, iMac, iPod, iPhone, iPad, iTunes, and Apple App Store—not to mention Pixar—as well as his ability to produce maniacal, passionate fans. But that doesn
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 On Friday night, I had the opportunity to join the 9th annual Pre NAB editors lounge panel discussion as a last minute fill in. I found myself uncharacteristically less participatory, mainly due to the experience and stature of the others on the panel. The brain power on the panel could power a small town.
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 Small Tree the video editing shared storage experts, will be showcasing its expanded GraniteSTOR Titanium line up at NAB 2012 (Booth SL7425). Titanium is a high performance, capacity dense, dedicated video editing shared storage appliance with advanced file sharing capabilities enabling simple, real-time collaboration.
An “all-in-one” system with a budget friendly special introductory entry price of $6,995 (valid until June 30, 2012), Titanium offers extreme flexibility, supporting a wide ran
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 Shane started his blog in 2005, when he made my leap from editing on an Avid in standard definition…to editing with FCP in high definition…thus the name Little Frog in High Def (Little Frog being his Indian name from my youth). This blog was him talking about his foray into the world of HD specifically using Final Cut Pro…for broadcast TV shows. A diary of my successes and his failures…lessons he wanted to share so that people could learn from my…well, successes and failures.
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 It's hard to talk about software in 2012 without mentioning "the cloud". You've seen the ads from sofware vendors asking what your cloud strategy is? With all this hype, it's worth taking a look at the state of cloud video editing and the promise it could hold for Professional Video Editors.
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 Thankfully (well... this depends upon who you ask) Apple dropped their Final Cut ball and Adobe swooped in to save the day. Now, I've only used FCP a little, mostly cuz I'm PC based and FCP never made a windows version.
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 Our short and sweet blog post yesterday about switching to Avid MC6 for our broadcast work touched off a flurry of requests for yet more information on our decision. Folks want to know “what specific features did it have that the others didn’t.” “Can you break it down feature by feature, why you made the switch?” ”You seemed so gung-ho about Adobe early on in your switch.”
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 I'm currently working on a feature film that will be my last Final Cut Pro 7 project. I'd just finished implementing a custom solution to automatically log and sort clips as they are brought in, when it suddenly occurred to me that a lot of what I was doing would not be possible in the future with a competing NLE (at least not on the Mac; Sony Vegas has great scripting capabilities).
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 After lots of testing and comparing, we’ve made the decision to move two original series to Avid Media Composer 6. PBS series “This American Land” is starting up Season Two next week and in about a month or so we’ll be kicking off a new original reality series.
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 For more than 50 years, The Second City has been delighting audiences with irreverent sketch comedy and improv performances. Today, the company is extending its off-the-cuff hilarity to new audiences through its corporate services arm, Second City Communications.
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 Nope, that’s a long way from a Mac. That’s a brand new Dell Precision workstation featuring an nVidia Quadro card. Walter will post the full details on the workstation once he gets it out of the box and set up which will happen later this weekend.
If you’ve been following along in his blogs you know Biscardi Creative is transitioning over to an Adobe / Avid workflow from 11 years of running Final Cut Pro and cross platform compatibility is one of the reasons for the change.
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 Matrox Mojito MAX, Matrox MXO2 LE MAX, and Matrox MXO2 Rack MAX purchases qualify for significant savings until March 31, 2012.
Matrox MXO2 devices are still the only I/O solutions on the market that connect anywhere, Mac and PC, via PCIe, ExpressCard/34, or a Thunderbolt adapter — with the same versatile unit.
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